SINGAPORE - McDonald's Singapore helped chase away the Monday blues this morning, by giving out 120,000 free wholegrain Egg McMuffins from 6am.
As part of its National Breakfast Day campaign, McDonald's also treated 150 parents to free breakfast. Those receiving breakfast treats included mums and dads busy at work, and "super parents" nominated as part of the National Breakfast Day Instagram Contest.
The Straits Times reported a long queue of more than 300 people at an outlet in Hougang at 6am.
According to the McDonald's website, the breakfast menu will be available till 5pm on Monday.
To gain insight into the breakfast habits of Singapore parents, McDonald's Singapore commissioned its first National Breakfast Day Study.
The survey found that 62 per cent of parents have very busy mornings - doing an average of 13 things before getting themselves and their kids out the door.
Their to-do lists include getting the kids out of bed, making sure the family has a good meal to come home to, and making sure the kids have their breakfast.
The study also revealed that Singapore parents feel pressed for time, with one-third multitasking while having breakfast, and more than half who wished they had more time for breakfast.
With this in mind, McDonald's Singapore today rewarded some amazing parents with the convenience of breakfast deliveries - surprising the nominated "super parents" with breakfast this morning and giving away free breakfast for 150 working parents in Singtel.
As part of its National Breakfast Day campaign, McDonald's also treated 150 parents to free breakfast. Those receiving breakfast treats included mums and dads busy at work, and "super parents" nominated as part of the National Breakfast Day Instagram Contest.
The Straits Times reported a long queue of more than 300 people at an outlet in Hougang at 6am.
According to the McDonald's website, the breakfast menu will be available till 5pm on Monday.
To gain insight into the breakfast habits of Singapore parents, McDonald's Singapore commissioned its first National Breakfast Day Study.
The survey found that 62 per cent of parents have very busy mornings - doing an average of 13 things before getting themselves and their kids out the door.
Their to-do lists include getting the kids out of bed, making sure the family has a good meal to come home to, and making sure the kids have their breakfast.
The study also revealed that Singapore parents feel pressed for time, with one-third multitasking while having breakfast, and more than half who wished they had more time for breakfast.
With this in mind, McDonald's Singapore today rewarded some amazing parents with the convenience of breakfast deliveries - surprising the nominated "super parents" with breakfast this morning and giving away free breakfast for 150 working parents in Singtel.
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